Destination benchmarking concepts, practices and operations

The review of past benchmarking literature shows that there are a substantial number of both conceptual and empirical attempts to formulate a benchmarking approach, particularly in the manufacturing industry.
However, there has been limited investigation and application of benchmarking in tourism businesses and particularly in tourist destinations. The purpose of this book is to evaluate approaches to benchmarking and their application within tourist destinations, to show the ways to develop the concept of benchmarking further for application within tourist destinations and to evaluate its potential impact on destination performance. As an introduction to the book, this preface briefly discusses the development of the destination benchmarking concept and its rationale, along with setting the aims, objectives and methodological procedures. Brief information
about each of the succeeding chapters is also given.

Từ khóa: kinh tế du lịch, du lịch sinh tháiDestination benchmarking concepts practices and operations, tourism businesses, tourist destinations, tourism industry, du lịch xã hội