Service quality in leisure and tourism

The book acknowledges the growing literature that enables the practitioner and the student to develop their knowledge and understanding of trends and issues in leisure and tourism management and in consumer behaviour, and the very concepts and theories that help to define the fields of enquiry. The book also recognizes the great strides made in the last decade in developing the subjects of service management, service operations management and service quality. There are many excellent texts and journals in both areas. However, the aim of this text is to integrate key points and principles from both areas to establish the particular requirements of
managing service quality in an industry that has some distinctive features and challenges.

Từ khóa: service quality, service quality in leisure and tourism, leisure tourism, tourism management, service management, management tools