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Tourism management analysis, behaviour and strategy
The chapters in TM examine how management is done in practice and provide nitty-gritty empirical reports on specific topics for each of the five general areas. While TM provides advances in tourism management theory (TMT), such advances are by-products of this book – the focus of TM is on the prize of increasing the reader’s wisdom and skills in sense making, decision making and evaluating tourism management actions.
540 p dtu 26/09/2012 209 11
Từ khóa: tourism management, customer segment, management literature, quản lí du lịch, chiến lược du lịch, kế hoạch du lịch
Let me begin, on behalf of the entire PATA family, by expressing our sympathies to the families and friends of people who perished on 26 December 2004. Many of them were tourism industry colleagues or tourists. Since that fateful day, we have seen an outpouring of humanitarian compassion around the world. The unprecedented global fundraising response indicates how the plight of the victims and survivors emotionally impacted all of us...
410 p dtu 25/09/2012 231 4
Từ khóa: Crisis management in tourism, tourism industry, national tourism, market intelligence, quản lí du lịch, khủng hoảng du lịch
Tourism and transition governance, transformation and development
The starting point and basic organizing framework for this volume is the oft understated, yet obvious truism, that international tourism is part of a much wider set of social, cultural, economic, political and environmental change agents, and should be viewed within this wider context and not in isolation. As a corollary, it is consequently often difficult to distinguish the impacts of tourism from the influences of other dynamic processes,...
239 p dtu 24/09/2012 201 4
Từ khóa: tourism transition, international tourism, economic political, chuyển đổi du lịch, quản trị Nhà Nước, phát triển du lịch
Nature-based tourism, environment and land management
The nature-tourism industry needs access to land with scenery, native plants and wildlife. Land managers need money to maintain their land, its natural resources and built infrastructure. For private lands and public lands managed for economic production, landholders also expect an economic return over and above operating costs. In national parks and other public lands allocated for conservation, management agencies face increasing costs from...
224 p dtu 22/09/2012 212 3
Từ khóa: tourism industry, natural resources, commercial tourism, quản lí du lịch, kinh tế du lịch, quản lí môi trường đất đai du lịch